Benjamin Moore: Color Trend Report 2003-2004

Benjamin Moore Paint

Benjamin Moore hired Glyph Media to program and co-design a promotional CD-ROM for it’s business customers (magazine editors, interior designers, and others within the industry.) The Benjamin Moore Color Trend Report 2003-2004 is an interactive CD-ROM with information about the latest trends in the paint industry. The CD-ROM has an easily navigable interface that allows the users to view the contents at their own pace. Included are interactive colors samples whereby the user can apply textures to preview colors schemes before purchasing or recommending the line.

The CD-ROM was also modified for a presentation and self-running trade show kiosk versions. The hybrid disc was created for Macintosh and Windows computers with 35,000 copies distributed at various promotional events held by Benjamin Moore.